Did you know…
If you signed up for or attended our Tapp Social this past Tuesday, those numbers probably sound familiar! Our speakers, Ryan Catalani of Family Promise of Delaware and Dana Looker from Canine Partners for Life, elaborated on those numbers a little bit.
Ryan and Dana shared their own personal experience with Giving Tuesday at their organizations, along with some of the obstacles they faced, strategies that worked, and lessons learned.
Dana spoke first, describing Canine Partners for Life’s strategy of sending mailers to potential donors. What began as a fairly small marketing plan has grown as it’s proven to be effective over the years. Dana attributes her organization’s successes to a number of factors including:
Dana also stressed the importance of thanking donors, and reminded us that everyone loves a good puppy picture!
Ryan followed up with his experience running Family Promise of Delaware’s Giving Tuesday campaign. Unlike Canine Partners for Life, Family Promise focuses on social media rather than printables. Ryan shared his tips for Facebook with our audience:
Ryan also demonstrated Delaware’s (relative) saturation with Giving Tuesday and advises nonprofits to focus on standing out and finding their own unique spin on the day.
To get the full story from these 2 experts, download the slides from their presentation!
And don't forget to check out our upcoming events!
Join us for November #TappSocial: Grants, Applications, and Finding Funders, featuring Usha Vig of Mission Guided Grants to learn how to:
We're also excited to announce Women in DE Innovation and Technology Day! This free event is dedicated to meeting and learning from women across Delaware that are working (and/or aspiring to work) in technology, digital and entrepreneurial roles, creating work they love and designing impact.
Learn more at bit.ly/dewitd2018 or...
Jenn utilizes her creativity, passion for nonprofits, and compulsive need to organize to create visually-appealing designs, compelling brands, and high impact digital marketing strategies.