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The Tapp Blog

Podcasts to Boost Your B2B Marketing Skills

 

Who wouldn't like to get better at their B2B marketing? Below is our list of our favorite podcasts from B2B marketing leaders.

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Topics: B2B

The One KPI B2B's Should Focus On

According to the November issue of the Havard Business Review, 84% of business-to-business sales start with a referral-not a salesperson, along with peer recommendations influencing more than 90% of all B2B buying decisions. 

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Topics: Social Media, B2B

The One KPI B2B's Should Focus On

What do customers and dating have in common? Both can sense desperation. According to the November issue of the Harvard Business Review, 84% of B2B sales start with a referral-not a salesperson. Meanwhile, 84% of B2B buyers are now starting the purchasing process with a referral, and peer recommendations are influencing more than 90% of all B2B buying decisions. 

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Topics: Social Media, B2B

Have Your B2B Sell Like Amazon: 7 Automated, & Personalized Marketing Campaigns 

Marketing automation can help you nurture leads, increase your conversions, and grow your revenues… without spending more on advertising.

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5 Landing Page Tips to Double your Leads

Landing Pages are your virtual digital sales representatives because they convert your visitors into leads. This is crucial to all businesses because landing pages lie at the center of all successful marketing campaigns. If your landing page is not CRO optimized, you are losing valuable customers. This blog will give you the ins and outs to creating the perfect landing page that will double your leads. 

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Struggling with having to prove the value of content marketing?

 

Why now is the time to get started with measuring the impact of your content on lead generation

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6 B2B Blogging Best Practices For Lead Generation

Start Generating More Qualified B2B Sales Leads 

 

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