The Tapp Blog

As we launch full speed into 2018, some of you might be thinking about making some minor (or major) changes to your current marketing strategy. It's not a bad time to consider a revamp to your website perhaps, or maybe even your branding in general. 

Who doesn't want to drive donations and advocates for their mission simply with an amazing website? If you're thinking "Wait, everyone should reap those benefits" you'd be correct. They should! And here's how they can:

In the construction  world, your job is to estimate and assess the time, expense and ROI of projects. Why not apply the same thinking to your website? 

The rapid rise of social media and mobile technology has had a profound impact on website design and email marketing, yet many nonprofits have not yet adapted to the new aesthetics and functionality of a mobile, social Internet.