The Tapp Blog

Everyone's talking about it. Everyone wants to know… "How will the new Facebook algorithm affect me?" Well, if you’re a nonprofit, allow us to shed some light on the topic.

Join us on January 16th, from 3 - 6 pm  as we welcome guest speaker Rob Kusel to present:

The House of Development - A Comprehensive Introduction to Nonprofit Fundraising

Are you the type of person who dreads picking up the phone to call potential donors or sponsors? Will you do everything on your to-do list including cleaning the office just to put it off for another day? Well, you're NOT alone!   

Picking up the phone and dialing a stranger to ask them for something is SCARY. What if they hang up? What if they yell at you? What if they have no idea about you or your organization?  

Working at a nonprofit means you wear a lot of hats daily and calling donors or sponsors is inevitably one of them. I am going to share with you my top 5 tips on how to prepare before a phone call so you are making friendly “warm calls” instead of scary “cold calls.”

How do I know what techniques are going to be successful and actually work? Well, not only do I have twelve years of business development experience but I’m also HubSpot certified in industry best practices on pre-call planning and “warm calls.”

I just finished learning and being motivated by Dan Tyre from HubSpot (employee #6), in his Pipeline class. He walked us through the best practices on tackling your fear of picking up the phone and how to be the best warm caller you can be! I am going to share some of what I learned here with you. But I would also read this great blog from HubSpot on how to create a compelling nonprofit story! 

First, let’s define the difference between a cold call and a warm one so we are all on the same page.

Are you familiar with #GivingTuesday? You're certainly in the know about Black Friday, you've got Small Business Saturday where you are of course encouraged to #ShopSmall and spend your money locally to support your community and their businesses, there is also Cyber Monday for all of us who prefer to shop online, and then there's #GivingTuesday. #GivingTuesday is basically the kick-off to giving season in the nonprofit world and it's the one day of the year that people actually seek out who they want to donate to.

Wilmington, Delaware – Today Tapp Network finalized a joint partnership with Cogeo (Portland, Oregon), creating an exciting new joint venture delivering over 1/2 billion dollars in fundraising expertise with the latest marketing automation technology transforming the nonprofit sector.

Instagram is a great social media platform for event promotion. As of 2016, Instagram has an estimated 400 million active users around the globe. With such large numbers, it only makes sense to leverage the site for getting the word out about your event. Here’s a few tips to help you get started.

We are honored and thankful for the national recognition provided by Chris Hickey and the Huffington Post. Keep reading for the full article.