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The Tapp Blog

Promoting Your Event on Instagram

Instagram is a great social media platform for event promotion. As of 2016, Instagram has an estimated 400 million active users around the globe. With such large numbers, it only makes sense to leverage the site for getting the word out about your event. Here’s a few tips to help you get started.

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Topics: Instagram

Marketing on Instagram


With 500 million users and over 95 million posts per day, Instagram has become an essential element of social media marketing. It’s critical to navigate Instagram the right way, which is why we put together this guide on how to set up, grow, and optimize your Instagram strategy to increase your audience, followers, leads, and customers. 

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Topics: Instagram

6 Nonprofits On Instagram Who Are Getting It Right

What if you could speak a thousand words about your nonprofit?

What would you say?

You’ve heard it before: a picture speaks a thousand words. So every time you share an image about your nonprofit, you’re essentially making a giant statement about it.

Social sites like Instagram are key for a nonprofit’s strategy, because every image conveys a message about you. It’s also another way to have the good you’re doing in the world seen, supported, and shared.

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Instagram for Nonprofits: 4 Tips to Get You Started

As an organization, it’s easy to get overwhelmed by the constantly evolving social sphere. You have a Facebook strategy. You have your plan for Twitter. LinkedIn is covered. But, Instagram? It’s just visuals.

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Instagram has the Highest Engagement Rate on Social Media

If you run a nonprofit organization, you're not looking for clients, but rather donors, people or companies who can help fund your organization to allow it to grow and continue to work on its mission. As a result, your marketing plan has to be smart, creative and able to reach your potential donors. You can do that by utilizing social media platforms, and here we'd like to discuss Instagram.

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