Tapp Network and TechSoup Digital Benchmark Report Highlight Five Critical Growth Areas.
WILMINGTON, DE, Jan. 10, 2023 – TechSoup and Tapp Network released the results of the 2022-2023 Nonprofit Digital Marketing Benchmark Report, which reveals the strategies used by over 100 nonprofits in 2022 and their plans for improvement in 2023. One of our most striking findings in the report was that three out of five (60%) respondents did not have a digital marketing plan.
"Our aim with this report is to provide nonprofits with the necessary benchmarks to create a digital marketing and technology plan that is on par with their peers and helps them achieve their goals," said Joseph DiGiovanni, Co-Founder of Tapp Network. "2023 will be a crucial year to modernize their marketing efforts and build the digital resilience needed to adapt to a new normal and scale their growth."
Summary of Findings:
Tapp Network will share insights from the 2022-2023 Nonprofit Digital Marketing Benchmark Report in a webinar Tuesday, Jan 17, 10:00 AM (PST). Register Today!
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TechSoup is a nonprofit committed to the digital transformation of the sector through technology products and services, education, and a global community of changemakers. TechSoup and its 60+ global partners have reached more than 1.4 million NGOs and facilitated distribution of technology products and grants valued at more than $19.1 billion.
Tapp Network, is a mission-driven digital marketing and technology agency serving organizations that seek to accelerate their digital transformation. Tapp provides website development and digital marketing support services for nonprofits around the globe as they strive to increase their capacity-building, fundraising, and community impact. Go to www.TappNetwork.com or visit our Nonprofit Digital Marketing Resource Center on TechSoup.
For press inquiries, contact Lisa Quigley, at lisa.quigley@tappnetwork.com.
Tapp Network is a marketing & technology firm serving nonprofits and organizations seeking to accelerate their social impact, capacity building, and revenue growth for good.